Once upon a time in the USA, Broadway and Business had a baby: the Corporate Musical. This is the story of one of Capitalism's strangest creations and the comedy writer obsessed with rescuing this hidden world from obscurity. With David Letterman, Martin Short, Susan Stroman, Jello Biafra and more.
Plot Summary:When he started as a comedy writer for the "Late Show with David Letterman," Steve Young had few interests outside of his day job. But while gathering material for a segment on the show, Steve stumbled onto a few vintage record albums that would change his life forever. Bizarre cast recordings - marked "internal use only" - revealed full-throated Broadway-style musical shows about some of the most recognizable corporations in America: General Electric, McDonald's, Ford, DuPont, Xerox. Steve didn't know much about musical theater, but these recordings delighted him in a way that nothing ever had. While tracking down rare albums, unseen footage, composers and performers, Steve forms unlikely friendships and discovers that this discarded musical genre starring tractors and bathtubs was bigger than Broadway.
